Ep 117 - Marketing for Regional Businesses with Erika McInernie

Season #4

I'm sitting down with regional marketing expert Erika McInerney to discuss leveraging social media platforms specifically for small businesses in rural areas. Erika shares over 20 years of experience helping regional business owners navigate the ever-changing landscape of social media marketing.

Learn tips for choosing the right platforms, organic reach strategies, closing the expectation gap, and more!

Episode Highlights

  • Focus on business goals, audience and resources when selecting social media platforms
  • Use platforms strategically to attract and nurture audiences through different content types
  • Leverage local Facebook groups to build relationships and visibility
  • Ensure marketing matches promised customer experience to avoid disappointment
  • Treat each person on social media as a human, not a number

Find out more about Erika at https://www.macandernie.com.au 
Connect with Erika on Facebook at https://www.facebook.com/macandernie 
Connect with Erika on Instagram at https://www.instagram.com/mac_ernie 

Join the Regional Business Women's Membership before 5pm 22nd March 2024 to get extra bonuses and to lock in the founding members price! www.donnahann.com/success 

1. Free Guide Manage Your Mindset; Business is a Mind Game, How You Can Play To Win
2. Free Clarity Checklist; A Guide To Gaining Focus & Direction In Your Business
3. Free Ultimate Productivity Planner; Maximise Your Time & Productivity!

Explore ways to get more of Donna in your world
Book a Free Alignment Call with Donna https://www.donnahann.com/freecallbooking
Join the Regional Business Women's Membership https://www.donnahann.com
Join free facebook group - Regional Business Women's Facebook Group
Find Donna on instagram - @donnahann_coach
Find Donna on facebook - @DonnaHannAUS
Book Donna To Speak or Emcee At Your Event - https://www.donnahann.com/speaker

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